Post by akabborakabbor on Feb 28, 2024 5:13:06 GMT
According to Instagram data, the success of the stories is clear and everything suggests that it will last for a long time: 500 Million Instagram Accounts Using Stories Every Day. 1 Billion are shared every day across the Facebook family of apps 4 Million businesses use Stories ads every month Another couple of percentages make it even clearer how stories on Instagram, but also on other social media, are a trend to follow also from an entrepreneurial point of view: 58 % of people say they have developed greater interest in a brand/product after seeing it in stories 50 % of people say they have visited a website to purchase a product/service after seeing it in stories Live videos also continue to be important elements of Social Media Marketing , because they are capable of involving users and effectively transmitting the messages that a brand wants to send to its target audience.
Live broadcasts were a fundamental tool to make up for the lack of contact during the lockdowns of 2020 and 2021, but they are contents that are widely viewed regardless of the forced isolation. You might be interested in: "How to use communities Chinese Student Phone Number List in a B2B social media strategy" Groups and Influencers: social media users look for points of reference social media marketing Facebook has begun to give more and more importance to groups and other social networks where communities are important, for example LinkedIn, are also following suit. These virtual places are thematic and it is here that users go looking for information on products and brands that can be useful for understanding what to buy or who to rely on for a service.
Not only do ordinary consumers join groups to get feedback on topics of interest to them, but professionals also use them to discuss and find answers to questions relating to their work. In addition to groups, trends say that the role of influencers will be increasingly decisive in Social Media Marketing strategies. Large influencers with millions of followers have become inaccessible for SMEs, who are increasingly turning to micro influencers who are well known in small niches and, therefore, capable of effectively promoting specific products or services. Are you looking for Social Media Marketing experts who anticipate trends? Get in touch with Inside Comunicazione.
Live broadcasts were a fundamental tool to make up for the lack of contact during the lockdowns of 2020 and 2021, but they are contents that are widely viewed regardless of the forced isolation. You might be interested in: "How to use communities Chinese Student Phone Number List in a B2B social media strategy" Groups and Influencers: social media users look for points of reference social media marketing Facebook has begun to give more and more importance to groups and other social networks where communities are important, for example LinkedIn, are also following suit. These virtual places are thematic and it is here that users go looking for information on products and brands that can be useful for understanding what to buy or who to rely on for a service.
Not only do ordinary consumers join groups to get feedback on topics of interest to them, but professionals also use them to discuss and find answers to questions relating to their work. In addition to groups, trends say that the role of influencers will be increasingly decisive in Social Media Marketing strategies. Large influencers with millions of followers have become inaccessible for SMEs, who are increasingly turning to micro influencers who are well known in small niches and, therefore, capable of effectively promoting specific products or services. Are you looking for Social Media Marketing experts who anticipate trends? Get in touch with Inside Comunicazione.